@dirty hands are you familiar with baseball advanced analytics stats? I think this is study is more for replacement level “coolness” and looking at it that way it makes a lot more sense. Most people are not super into pop culture so you have to speak in very broad terms.
The interesting part of this isn’t necessarily the splits low, medium, and high it’s that there’s a shift in what is important in determining what is now seen as “cool”. In the past, someone may have been considered “cool” if they were super into Jazz or Hip-Hop or Indie Rock but now it’s seen as cool to enjoy a variety styles or genres. Is more important to be a jack of all trades than a master of one.
For most things I hate the low consecration end but for like horror movies, why are we being picky here? Also, for TV it looks all low consecration to me.
re: ellen/oprah - you may not consider them top-tier, but their peers/competition and they most definitely are consistently decent daytime tv that show consideration to guests and audience. Competition: Dr Phil, Geraldo Rivera, Rikki Lake, etc. Like the "...you are not the father!" schticks, "cash me outside howbow dat" etc. Ellen may be a terrible human and boss, but the show's cachet was built on her likeability.
I also feel like Britney Spears even in the cultural significance or "cool" category is not really low. She deserves more respect and probably should at least have been medium.
@Indymisanthrope i guess I miss the “gatekeeping” portion of it and I am hardly an academic so forgive me if I missed something but the way I am reading it is they let “society” determine what was low/medium/high consecration based on data, I am sure the data would skew more white and wealthy as a whole as society typically holds white/wealthy things in higher regard (from a class/elite standpoint).
The point is that it’s changing and maybe 30 years ago it was deemed “cool” to be into Alternative rock and write off Country or Hip-Hip it is now considered “cool” to have shallow depth across styles and genres.
I think using the Grammys as part of "letting society determine consecration level" is a big miss since it has such a strong reputation of being a popularity contest. think they miss the mark on that metric and their rating is very muddied but also very restricted by limiting everything to pop, which is a very small subset of music. Not choosing bands with higher metacritic ratings but no Grammy makes this apparent.