Tys1
Well-Known Member
Popmarket is just one of the many stores under Alliance Entertainment (Any vinyl receipt you see that says "DirectToU LLC" are subsidiaries of Alliance.. Do a search in your inbox of just that and I bet you have many results). I believe they are now responsible for over half of the overall vinyl sales worldwide every year. So yeah, they're basically like the Amazon and Walmart's of the world to Independent record stores/sellers but with a bunch of different names and store fronts to the average consumer. They could care less about small loss here and there when doing insane volume like they do and continue to sadly hurt the much smaller competition.
EDIT: They were up to 49% in 2019 so not sure what they're at now but I have a feeling it's only gotten better for them since then.
View attachment 95331Vinyl Records - Alliance Entertainment - Premier Wholesale Distributor
Vinyl Records Distributionwww.aent.com
I mean, if the alternative is paying $50 for 1LP of an up and coming rapper or $12 shipping for a $25 album then I guess I’m just fine supporting popmarket and their $8 shipped album sales.
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