Mmmmmm it is pretty lazy for VMP to repeat within such a short timeframe. But for VMP, they know they’ll sell out and make a lot of
as Aretha Franklin and The Roots’ have an amazing discography and are very well-known and are highly respected musicians.
Very well-known and highly respected is kind of the opposite of helping people discover music. Selling out and making money adds up. That's kind of my point, though.
If VMP is hoping to push back on the idea that they are just another Newbury, they aren't doing a great job of it.
I never got any of the polls they've sent -- possibly, because I would have just quoted Wesley Willis beastiality phrases in all the comment sections -- but, if they were honestly paying attention, the main reason that a lot of members have stayed with them throughout all of the bullshit is for curation.
Last month was one of the most unenthusiastically received ever and this month is 2 quickly repeated artists and an album that, more than likely, has little to no exclusivity window. Even the rising has another pressing. They aren't making much of a case for themselves in the way of membership value. Most of the changes they make are steps backward. The prices go up, the swaps are restricted, and there's a 3 month subscription minimum.
It's like when you have a job and everyone is happy and being productive. Then some CEO shows up or new management and they start trying to motivate people by fear. It's the wrong approach. If you don't buy now, the price will go up. If you pause your account, you'll lose your one month membership. If you don't pick something quick, the swaps will vanish, but be careful, because you only have one shot and you're stuck with it. Order immediately, or it might oversell -- even worse is that you might not get it anyway. Order before it opens to the public, because it will almost immediately, if it hasn't already. Maybe you still don't quit, because you need this job, but morale is fucked and everyone is still mumbling and talking shit to each other while they work. Every order comes with a sprinkle of anxiety rather than excitement.
The R&HH curation was already lazy. They just release one Southern rap album after another, while jumping to NYC and then sprinkling in a woman artist to look varied. They've done multiple Prince Paul releases. Two Juvenile albums. Did something fuck up? Why wasn't one of the Arethas released as an exclusive alongside the ROTM? Why wasn't Phrenology an exclusive? Was there ever an intention of that, but they just made them each a ROTM instead?
I love EL-P and this album. I think Phrenology is a good move. But, they better not have another Phrenology pressing available elsewhere soon, or this month is still kind of a bust, despite looking like 3 solid titles on the surface.