I wonder what their costs were with the Dead set. As in, how low of a price could it get to?
Or if they would break it up.
I would not be able to turn down owning Reckoning or Without A Net individually.
They definitely weren't cheap and I'm surprised that they made it as big of a set as they did.
First, all in print Dead vinyl is pressed from Analog sourced when possible and pressed at good plants, so the only difference is color.
The Dead/Rhino sell their single LPs in the 20-25 buck range. Likewise Live/Dead was marketed in that range with a slightly broader price variance. I'd expect Reckoning to be a bit more if released from the label now, perhaps $30-35.
Europe '72 retailed for around $50, and I'd expect a direct release of Without A Net to be similar.
So if Rhino was selling all of these, retail would be around $250? VMP likely had to front some costs for the project including advertising and the work on whatever is allegedly is tying this set together. Add in shipping, etc. So $300 or so is probably their break even number?
I just think selling 7500 at that price, much less $450, is insane to attempt.
They would have been better served doing a Live anthology of just the live albums for $250.