it was hard for me to wrap my head around too. ive tattooed a lot of celebs, athletes etc. and dealing with the wealthy and famous one thing many said stuck out to me - they just happened to catch someones eye at the right time. in entertainment its funny to hear someone be humble and tell you that in the audition process there were more talented people in the hall etc. - just that someone saw them in a different light, or knew someone through a connection etc. same for most people - why they call it getting a break. im not shitting on kanye - thats not my point. im just tired of so many folks that crown this guy after hes crowned himself. the dudes talented but also mentally impaired and cant be helped. go listen to some tribe called quest. some de la soul. the difference in all the beasties albums. i can go on and on and on. and again - music and taste are subjective. id make the point that success and selling records shouldnt be any benchmark for genius. kanye found his niche and settled in. lots of listeners today take whats force fed and addictive consumerism is somethng that targets demographics into turning a profit.
and not to call you out
@Jonathan Y but this is a falsehood:
"BUT to address the new age of hip hop part. Hip Hop today is way more technically savvy than in the past. Production wise, writing, rhyme schemes, flows, etc. Not to mention the incorporation of every other genre (country, edm, jazz, etc.) which was not around back then. "
hip hop in the 90s was still underground and had to fight its way into the collective conscious. even before gangster rap ironically became more successful. less tech and mostly homemade beats, less money invested means it really was homegrown.
in summary, kanye is over rated. hes a legend for sure - but much of that is his image and antics. hes a larger than life personality which is whats made him an undeniable commercial success. but dig from 60s be bop and to date and youll find a lot of what kanye does is simply repeated or stolen. yes, every artist is a thief and all that. but we have a thread devoted to kanye when there are so many other deserving artists today that could be seen his equals if you dont count exposure and sales as criteria.