Not only are they extremely dependant, but they are required to use Facebook's platform for monetizing. When Instagram first launch influencers came to be organically. And could be paid to make a post about a product outside of Facebook's platform.
Now that is against community guidelines and will get you banned if caught. Also shoutouts and the alike are expressly forbidden outside of sponsored posts as they help with organic growth.
In addition organic growth is not possible. Instagram has rate limits on the number of views, likes, follows you can get. If you don't pay to get the traffic and monetize your posts, you will be rate limited and shadow banned. (Shadow bans are a soft ban where your content does not show up on people's feeds).
So this leaves influencers completely dependant on paying for and using Facebook's platform for Monetization and having their posts seen on people's feeds if they have a couple thousand followers or more. The rate limits are like something like 200 links for follows per 24 hour period.
@nolalady In my opinion this differs from what happened with OnlyFans. OnlyFans was going to change their community guidelines.
With instagram, community guidelines are not being enforced / targeting the right people. The people that violate the community guidelines rarely have action taken against them when they threaten or harass people over DMs or post any racist or anti LGBTQ content.
However, those that publically call out Instagram for not taking action get their posts taken down. The violation of the community guidelines given is the content of the post, the bad behavior they are calling out, (screenshots of what was sent to them), is what is in violation of the community guidelines. Not calling out Facebook / Instagram as there is no guideline against that.
The difference here is Facebook appears to be trying to protect their image. If someone with 100 thousand followers publically posts about their inaction they are quick to find a reason to take it down and issue bans.
Kind of slimy if you ask me. The screenshotted material that was sent to them is against community guidelines due to its content. But they never seem to take action against the individual who actually sent it if they don't have a large following and the material wasn't posted publicly.