Plaid Room / Colemine
Member
I've been hearing "there's no money in new vinyl" since we started this store. I obviously can only speak for us, but in my experience that is total BS. There's money in new vinyl, but you certainly have to work for it a bit harder and smarter. Our philosophy behind used vinyl has always been to pay 50-60% of our retail price, leaving a 40-50% margin for us. With new, you're working on profit margins between 25%-40%, so it wasn't really too much of a stretch for us to try to figure out how to run the new business on a slightly smaller margin than used.You know, this guy says they make "about a dollar" on new vinyl and no one makes money on new vinyl, but so many of the "big boy" indie record stores like Criminal and Grimey's are like 90% new vinyl with a paltry (sad) used section and a few collector pieces gathering dust behind the counter. Conversely, most of the stores I know of that are 90% used vinyl are the ones that typically go under more frequently. So which is it>
The difference between the two is the availability. Even with dedicated folks on staff working 40+ hours a week, we will struggle to spend $500,000 on used vinyl this year. Don't get me wrong, there's amazing used LPs passing through every single day, but it's an absolute grind between house calls, dealing with people expecting way too much, and the current market. Conversely, with new vinyl, it's not uncommon to spend $500,000 in a month for us.
If you go from there based on what our "margins" are, you can see how we easily make 10x the money on new vinyl that we do on used vinyl.
But again, I can only speak for myself. And every store has a different model. But, every time I hear the ol' "there's no money in new vinyl" from a record store owner I groan. With an attitude like that, there's absolutely no money in new vinyl. Ya gotta try to succeed.
EDIT: One other small thing. I've been hearing the same ol' "we only make $1" per new LP for a loooongggg time too. If you're only making $1 per record you're pricing wrong.